YouTubers: How YouTube shook up TV and created a new generation of stars | Chris Stokel-Walker

YouTubers: How YouTube shook up TV and created a new generation of stars | Chris Stokel-Walker

Canbury Press

  • £20.00


To many KSI, PewDiePie, Zoella and Logan Paul are a mystery – but to tens of millions they’re close friends. Devoted fans bankroll their sports cars, luxury mansions and always-on, always-odd lifestyle by buying their merchandise and visiting their live shows.

They are the famous faces of YouTube. Each day 1.8 billion people pore over Google’s video site, obsessing over the daredevils, fashionistas, hobbyists and raw, “authentic” personalities whose wacky and sometimes bizarre antics beam out to screens worldwide.

But how does this odd new eco-system work? Who’s behind the stars? And what’s it like to live your whole life in front of a lens?

In the first independent in-depth book on YouTube, WIRED and Economist journalist Chris Stokel-Walker reveals the site’s secrets.


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